<![CDATA[Liquid Interactive News and Updates]]> <![CDATA[Finding the Balance: Users’ Needs Vs. Clients’ Wants]]> Tue, 07 Sep 2010 09:30:12 GMT <![CDATA[Ocado: Delivering on User Experience]]> Tue, 31 Aug 2010 09:30:32 GMT <![CDATA[Getting to Grips with Content]]> Thu, 26 Aug 2010 09:30:18 GMT <![CDATA[Social Media is an Important Tool ]]> http://blog.liquidint.com/content/post/Social-Media-is-an-Important-Tool- Thu, 22 Jul 2010 10:35:00 GMT If your company doesn't have a social media presence yet, it's about time you start. No matter what industry you're in, many of your current and potenial customers participate in social networking.

The latest reports say Facebook now has over 500 million users. By creating a free facebook page and posting your companies news, pictures and updates, you can be tapping into that market for little to no cost.

Take a look at some of the companies that have been sucessfull with social media:

Coca-Cola's facebook page has over 8 million fans. The fans connect with eachother and the company, get insights on deals and new products, view and share videos and photos- all while Coke stays fresh in their minds.

Comcast was having trouble with customer service and getting very bad publicity for it. They hired a "Twitter Guru" named Frank Eliason to lead their social media efforts and correct the problems. He started using Twitter to interact with customers and solve their problems or answer their questions. It was a huge sucess and both Comcast and Eliason got a ton of national publicity for it including featured stories in Businessweek and multiple speaking appearances.

Your company may need some extra help to turn into as big of a sucess as Coke and Comcast but just get started for free and create your accounts.

In the mean time, become a fan of Liquid Interactive on Facebook!

 

]]> <![CDATA[Liquid Launches Breakthrough iPhone Application]]> http://blog.liquidint.com/content/post/Liquid-Launches-Breakthrough-iPhone-Application Wed, 07 Jul 2010 13:05:00 GMT Liquid Interactive, the interactive marketing agency that brought you Socialtivity™, has launched their latest mobile application. 

The Socialtivity iPhone application was developed to expand the capabilities of the groundbreaking Socialtivity platform. The mobile application provides businesses and organizations using Socialtivity with another way to deliver their valuable content to their audiences. This innovative mobile application was designed and developed by Liquid and has been approved by Apple.
 
This is Liquid’s latest introduction for mobile marketing. With millions of people around the world quickly and easily accessing information through mobile devices (or smart phones), it becomes critical for companies to have a presence in the mobile space.
 
Mobile marketing is the fastest growing field in the industry and Liquid works with our clients to keep them on the forefront of technology. As more and more clients expand their mobile reach, Liquid continues to design, develop and test new applications.
]]> <![CDATA[Liquid Wins Omni Awards]]> http://blog.liquidint.com/content/post/Liquid-Wins-Omni-Awards Thu, 24 Jun 2010 15:00:00 GMT Liquid's work has been recognized by the prestigious Omni Intermedia Awards as examples of excellence in the industry. The committee presented Liquid Interactive with bronze awards for the Eastern Exterior Wall Systems and Aesculap USA web sites.

The Omni Intermedia Awards is known to be one of the top industry associations. During the rigorous judging process, three peer professionals independently critique the entries in eight different categories including creativity, programming, functionality and overall impact.

The Eastern Exterior Wall Systems web site was recently transformed into an incredible, interactive showcase for the company. A Flash-driven homepage scrolls through over 14 examples of their finest work and features an interactive, 3D model of the Lehigh Country Courthouse.

Aesculap approached Liquid to redesign their corporate web site. The top goals for the project were to introduce a fresh new design based on strict corporate branding guidelines, architect the content and navigation to improve the user experience, and introduce social media tools to engage target audiences.

 

 

 

]]> <![CDATA[Liquid Receives International Award]]> http://blog.liquidint.com/content/post/Liquid-Receives-International-Award Mon, 17 May 2010 16:00:00 GMT Liquid Interactive is a winner in the 2010 Summit Creative Award Competition. Liquid received a Silver award in the Website Redesign category for the Mack Trucks, Inc. redesign. This is an international honor given to the best work selected from over 4,000 entries from 24 different countries. 

The Summit Creative Award competition is judged by an international panel of critics from various agencies world-wide. The judges were highly impressed with the level of creativity Liquid displayed in their work with Mack Trucks, Inc.

]]> <![CDATA[Liquid Named BtoB Top Agency for Third Year]]> http://blog.liquidint.com/content/post/Liquid-Named-BtoB-Top-Agency-for-Third-Year Tue, 23 Mar 2010 15:35:00 GMT  

Liquid Interactive has been named one of BtoB Magazine’s “Top Agencies” in its exclusive 2010 Top Agencies report. This marks the third consecutive year that Liquid has received this national recognition.
 
Business throughout 2009 was difficult as the weak economy forced many of our clients to slash their marketing budgets. Liquid faced the challenge head on and focused on not only providing high quality interactive solutions, but also the strategic insight to help our clients improve internal efficiencies and prove Return On Investment (ROI).
 
This shift in our goals seems to be in stride with the other peak performers in the industry as we continue to push through this recession. According to BtoB magazine “The agencies that rose to the top worked with their clients to hone in on business objectives and craft marketing efforts to help them succeed in difficult times.”
]]> <![CDATA[A beautiful blend of art and technology]]> http://blog.liquidint.com/content/post/A-beautiful-blend-of-art-and-technology Fri, 05 Mar 2010 17:40:00 GMT Technically, and artistically, this is an amazing example of creative expression with Flash. Turn your audio on, limber up your mouse hand and click here http://soytuaire.labuat.com/

You will need Flash Player 10 (http://get.adobe.com/flashplayer/?promoid=BUIGP)

]]> <![CDATA[Liquid Wins Best of Show]]> http://blog.liquidint.com/content/post/Liquid-Wins-Best-of-Show Thu, 04 Mar 2010 16:10:00 GMT Liquid Interactive is the proud recipient of the Best of Show award for the Bills Khakis Pub at the 2010 Greater Lehigh Valley ADDY® Awards. In response to the receiving this award, John Dever President/COO of Bills Khakis said “Creating the Pub was a true collaborative process, one in which we were all charting new territory. The team at Liquid was up to the challenge, adding great value to the original idea and helping to create a web site that continues to raise eyebrows – even ours!” Jim McDonald, President of the Greater Lehigh Valley Ad Club remarked “I congratulate Liquid Interactive for taking home this year’s Best of Show ADDY® Award. The Lehigh Valley is filled with such talented people and Liquid is an example of a company in which creative minds come together to make something very special.”

 
In addition to the Best of Show award, Liquid also received a Gold award for the Bills Khakis Pub and a Bronze award for the Mack Trucks, Inc. web site.
]]> <![CDATA[Liquid Interactive Among Presenters for 3rd Annual Mobile Monday Mid-Atlantic DEMO Night]]> http://blog.liquidint.com/content/post/Liquid-Interactive-Among-Presenters-for-3rd-Annual-Mobile-Monday-MidAtlantic-DEMO-Night Wed, 27 Jan 2010 10:15:00 GMT This year's event started with a keynote address delivered by City Councilman At-Large Bill Green, a huge advocate for businesses in the Philadelphia region. Councilman Green played an integral role in helping to save Philadelphia's citywide wireless network, which is now the largest free municipal wireless network in the United States, and was recently acquired by the city.  

Following Councilman Green, the audience heard from 10 shortlisted businesses, each of whom had 5 minutes to convince attendees to support their idea with a vote:

  • 2WAYTXT
  • AirClic
  • CLEAR
  • Liquid Interactive
  • Mobile Attainment
  • PlaySay
  • ReadySetWork
  • Snac, Inc
  • Venmo
  • Yuxi Pacific Group LLC

Companies featured in previous DEMO Nights include Traffic.com (acquired by NAVTEQ/NOKIA); Smarter Agent (recently raised 15 million in venture capital); and PhindMe (acquired by Movitas).

]]> <![CDATA[Sagmeister- The Power of Time Off]]> http://blog.liquidint.com/content/post/Sagmeister-The-Power-of-Time-Off Thu, 14 Jan 2010 10:00:00 GMT ]]> <![CDATA[Liquid Interactive Earns International Awards ]]> http://blog.liquidint.com/content/post/Liquid-Interactive-Earns-International-Awards- Wed, 28 Oct 2009 13:00:00 GMT This is the third consecutive year Liquid has been recognized. Liquid received a Gold Award in the Business to Business Category for their work on the Quadrant Engineering Plastic Products “Design With Torlon®” web site (www.designwithtorlon.com); a Silver Award in the Flash Category for the Mack Trucks web site (www.macktrucks.com) and a Bronze Award, also in the Flash Category, for their work on the Bills Khakis Pub web site (www.billskhakispub.com).

Liquid’s work was recognized from among entries from around the world. Criteria for judging included solution creativity and originality; overall graphic design, appearance and user experience; communication of message; technical merit; and effectiveness of the solution. A panel of judges of industry professionals selected the winners.

“Our clients understand the need for creativity and expertise when executing sites like these,” said Doug Mancini, managing director at Liquid Interactive. “These sites are sophisticated and energetic. The sites communicate with consumers and they are solutions for our clients that make sense and help them reach their goals. We are delighted to work on projects of this caliber, and even more delighted to be recognized for work that is exciting to do.”

The Horizon Interactive Awards is considered one of the most prestigious international competitions recognizing outstanding achievement among interactive media producers. This year, more than 2,000 entries from 32 countries were received. The awards are given to winners in 19 different categories which include Flash, entertainment, video games and business to business.

Liquid won two silver Horizon Interactive Creative Awards in 2008 for their work on the Delaware River Joint Toll Bridge Commission web site (www.drjtbc.org), in the Public Service/Non-Profit category, and the Just Born Marshmallow PEEPS® Holiday web site (www.marshmallowpeeps.com), in the Flash category.

]]> <![CDATA[MTV-One]]> http://blog.liquidint.com/content/post/MTVOne Tue, 22 Sep 2009 16:45:00 GMT

MTV-One from Julien Vallée on Vimeo.

]]> <![CDATA[Featured Flash: Labaut]]> http://blog.liquidint.com/content/post/Featured-Flash-Labaut Tue, 22 Sep 2009 15:40:00 GMT Featured for their awesome collaboration between design, audio, and interactive design.

Check it out

]]> <![CDATA[39 Creative Flash Designs]]> http://blog.liquidint.com/content/post/39-Creative-Flash-Designs Tue, 22 Sep 2009 15:35:00 GMT Kick back, relax, check out some flash sites. They are slammin.

39 Flash Examples

]]> <![CDATA[Flash vs. Silverlight: What Suits Your Needs Best?]]> http://blog.liquidint.com/content/post/Flash-vs-Silverlight-What-Suits-Your-Needs-Best Tue, 22 Sep 2009 15:35:00 GMT Good article to figure out what fits your needs best. Silverlight is cool in its own way but doesnt mean anything to me. I will stick with flash.

read entire article

]]> <![CDATA[2010 Mustang Flash Site]]> http://blog.liquidint.com/content/post/2010-Mustang-Flash-Site Tue, 22 Sep 2009 15:25:00 GMT This is my favorite automobile flash developed site. Every little detailed has been paid attention to without going to deep.

FordMustang2010

]]> <![CDATA[Get Inspired By Flash]]> http://blog.liquidint.com/content/post/Get-Inspired-By-Flash Tue, 22 Sep 2009 15:20:00 GMT TheFWA- A well knwon favorite. Great extensive sites, which can all be categorized by industry.

DesignCharts- Weeklys top 40 sites, usually flash sites.

 

 

 

 

]]> <![CDATA[20 Awesome 3D Pavement Illusions]]> http://blog.liquidint.com/content/post/20-Awesome-3D-Pavement-Illusions Tue, 22 Sep 2009 14:35:00 GMT This art is amazing! How do they know how and where to make there lines? Does anyone know?

View All Illusions

]]> <![CDATA[Street Art I]]> http://blog.liquidint.com/content/post/Street-Art-I Tue, 22 Sep 2009 14:20:00 GMT A few links to inner city street art. Gotta love it.

123Klan Collection

BillKidCombo Collction

Graffiti From Elsewhere

RoundUp Street Art

]]> <![CDATA[Adobe TV New interface]]> http://blog.liquidint.com/content/post/Adobe-TV-New-interface Tue, 22 Sep 2009 14:00:00 GMT Its great knowing that adobe listens to its users and corrects their issues no matter how far they take it back. The first developed a full flash site handle tons of video. Man did it chode. Not any more, they created a whole new user interface with customization and add the videos to your library and even take videos and post them to your social media sites. Definitely check it out!

]]> <![CDATA[The Difference Between Art and Design]]> http://blog.liquidint.com/content/post/The-Difference-Between-Art-and-Design Tue, 22 Sep 2009 13:35:00 GMT What do you think? What ever floats your boat. How ever you see yourself. Thats what I say.

the difference

]]> <![CDATA[How to Be Awesome at Work!]]> http://blog.liquidint.com/content/post/How-to-Be-Awesome-at-Work Tue, 22 Sep 2009 13:35:00 GMT Making your vocation your vacation

Read Article

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